Max factor will never get to see just how expansive the beauty market is today.
Max factor pancake makeup history.
The development of technicolor in film was the catalyst behind the pancake formula.
Max factor had been developing cosmetics for use in theater since 1904 and by 1914 developed the first cosmetic specifically for use in motion pictures.
The history of max factor pancake makeup.
So eventually it was made available to the public and it ended up becoming the best selling foundation in history.
So max factor created pan cake makeup.
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It was the first product that combined foundation and powder in one to produce a much lighter makeup this was called pan cake make up.
It was founded in 1909 as max factor company by maksymilian faktorowicz a beautician from poland.
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It was so popular workers would steal it off of movie sets for personal use.
Max factor pan cake makeup foundation 109 tan no.
This makeup gave a natural look to the face especially in closeup shots.
Max factor pan cake from the 1940s.
Today max factor makes a broad range of products including foundations concealers eye shadows lipsticks mascaras and nail polishes.
Tests included covering models legs with pan stik and siting them in the sun to observe how the color changed.
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Max factor pan cake makeup tan no.
Primer lipstick or mascara max factor has the right product for every occasion.
The answer to this problem was developed by the polish jewish cosmetician max factor sr in the year 1914.
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And yes pan cake makeup is still going strong in an updated pan stik formula.
Panstik was a cream based make up in stick form that was designed to be applied as easily as lipstick in less than 20 seconds.
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Pan stik make up was introduced by max factor after years of testing in the hollywood laboratories.
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Whilst reference to the founder s is evident in the brand s etymology with the advent of silent film and cinematography max factor demonstrated the importance of custom technical make up application according to individual nuances in.
1944 notice in the trade journal the drug and cosmetic industry warning of trademark infringement for the use of the name pan cake.
1945 max factor pan cake.
1939 make up charts using pan cake.